The store
Everything for sale, on one honest page.
Every product on Unleash Your Ideas by Dee Williams: 133 things you can buy, grouped by kind, each with its live price and a link to its own page. No hidden catalog, no orphan products. Almost everything here also has a free way to start.
Platform plans
The whole platform on one subscription. Every plan includes monthly credits, Kenny the AI coach, and more unlocks as you go up. There is also a free Ignite plan to start on, no card needed.
Unleash plan
Unleash your idea. 1,500 credits/mo included.
$29/mo or $278/yr
Build plan
Turn the side hustle into a business. 5,000 credits/mo included.
$79/mo or $758/yr
Studio plan
Run it like an operation. 10,000 credits/mo included.
$149/mo or $1,430/yr
Suite plan
The whole platform, no limits. 25,000 credits/mo included.
$299/mo or $2,870/yr
Suite + HootHire plan
Run your business with AI agents. 40,000 credits/mo included.
$499/mo or $4,790/yr
Standalone tool subscriptions
Just want one tool? Every one of these is purchasable on its own, with its own monthly credit allowance. Each links to the tool's page, where the buy button lives.
Goals
Goals as its own standalone subscription, with 500 credits added to your wallet every month.
$9/mo or $86/yr
IdeaStoor
IdeaStoor as its own standalone subscription, with 500 credits added to your wallet every month.
$9/mo or $86/yr
Checklist
Checklist as its own standalone subscription, with 500 credits added to your wallet every month.
$12/mo or $115/yr
Agent Engine
Agent Engine as its own standalone subscription, with 750 credits added to your wallet every month.
$15/mo or $144/yr
Studio Unleash
Studio as its own standalone subscription, with 2,000 credits added to your wallet every month.
$29/mo or $278/yr
Studio Build
Studio as its own standalone subscription, with 8,000 credits added to your wallet every month.
$59/mo or $566/yr
Studio Studio
Studio as its own standalone subscription, with 20,000 credits added to your wallet every month.
$99/mo or $950/yr
Book Studio Basic
Book Studio as its own standalone subscription, with 5,000 credits added to your wallet every month.
$29/mo or $278/yr
Book Studio Pro
Book Studio as its own standalone subscription, with 15,000 credits added to your wallet every month.
$49/mo or $470/yr
Lead Magnet + Offer Builder Basic
Lead Magnet + Offer Builder as its own standalone subscription, with 3,000 credits added to your wallet every month.
$19/mo or $182/yr
Lead Magnet + Offer Builder Pro
Lead Magnet + Offer Builder as its own standalone subscription, with 8,000 credits added to your wallet every month.
$39/mo or $374/yr
Pages Unleash
Pages as its own standalone subscription, with 1,000 credits added to your wallet every month.
$15/mo or $144/yr
Pages Build
Pages as its own standalone subscription, with 3,000 credits added to your wallet every month.
$29/mo or $278/yr
Pages Studio+
Pages as its own standalone subscription, with 8,000 credits added to your wallet every month.
$49/mo or $470/yr
CRM Suite Tier 1 Starter
CRM Suite as its own standalone subscription, with 1,000 credits added to your wallet every month.
$19/mo or $182/yr
CRM Suite Tier 2 Growth
CRM Suite as its own standalone subscription, with 5,000 credits added to your wallet every month.
$39/mo or $374/yr
Leads Finder Build
Leads Finder as its own standalone subscription, with 2,500 credits added to your wallet every month.
$29/mo or $278/yr
Leads Finder Studio
Leads Finder as its own standalone subscription, with 12,500 credits added to your wallet every month.
$49/mo or $470/yr
Leads Finder Suite
Leads Finder as its own standalone subscription, with 25,000 credits added to your wallet every month.
$99/mo or $950/yr
Email Marketing Suite Unleash
Email Marketing Suite as its own standalone subscription, with 2,000 credits added to your wallet every month.
$19/mo or $182/yr
Email Marketing Suite Build
Email Marketing Suite as its own standalone subscription, with 8,000 credits added to your wallet every month.
$29/mo or $278/yr
Email Marketing Suite Studio+
Email Marketing Suite as its own standalone subscription, with 15,000 credits added to your wallet every month.
$49/mo or $470/yr
SMS Marketing Suite Unleash
SMS Marketing Suite as its own standalone subscription, with 1,000 credits added to your wallet every month.
$15/mo or $144/yr
SMS Marketing Suite Build+
SMS Marketing Suite as its own standalone subscription, with 3,000 credits added to your wallet every month.
$25/mo or $240/yr
SMS Marketing Suite Studio+
SMS Marketing Suite as its own standalone subscription, with 5,000 credits added to your wallet every month.
$39/mo or $374/yr
Presentation Builder Unleash
Presentation Builder as its own standalone subscription, with 2,000 credits added to your wallet every month.
$15/mo or $144/yr
Presentation Builder Build+
Presentation Builder as its own standalone subscription, with 5,000 credits added to your wallet every month.
$25/mo or $240/yr
Brand Tools (QR + transcription)
Brand Tools (QR + transcription) as its own standalone subscription, with 1,500 credits added to your wallet every month.
$15/mo or $144/yr
Credit packs
Credits are the currency of AI work on the platform. Top up with a fixed pack for the better per-credit rate, or pick your own amount from $5 to $5,000 at the base rate.
Studio Boost
4,000 credits. Your starting top-up. Enough for a real content month.
$50 one time
Growth Vault
25,000 credits. For members running real volume every single week. Save 20 percent.
$250 one time
Empire Vault
55,555 credits. Serious builders and small teams who never want to stop mid-build.
$500 one time
Founder Reserve
125,000 credits. The best rate on the platform. These credits never expire.
$1,000 one time
YouTube Transcriber plans
Transcripts are free and unlimited with no login. These small yearly plans add saving, downloading, and repurposing into your brand.
Premium calculators
One-time unlocks from Dee's How To Charge master workbook plus the California DSP staffing suite. Every visitor gets one free calculation; the unlock keeps the calculator live on your account forever and includes the Excel workbook. Prices shown are the live ones checkout charges.
The How To Charge Suite
One purchase unlocks every How To Charge premium calculator on your account forever, current and future, each with its Excel workbook download.
$97 one time
Quit-Your-Job Readiness Calculator
Your readiness score, your safe quit date, and the revenue number that signals go.
$19 one time
Business Valuation Calculator
What your business is worth: two methods, a range, and the defensible number.
$29 one time
5-Year Financial Projections Calculator
Year-by-year revenue, profit, and cumulative cash for loans and plans.
$29 one time
Funding Needs Calculator
The defensible amount to ask a lender or investor for, itemized.
$19 one time
Real Estate Investment Calculator
Cash flow, cap rate, and cash-on-cash return for a rental property.
$19 one time
California Direct Support Professional (DSP) Staffing Calculator
Bill rates, startup budget, 12-month projections, and the compliance calendar for California Regional Center DSP staffing.
$27 one time
Think Tank Pricing Calculator
Price a curated leaders' think tank two ways: as a client pipeline machine and as paid recurring membership revenue.
$27 one time
Goals & Financial Roadmap Calculator
Reverse-engineer your 10-year revenue goal into a Year 1 target, lines of business, and monthly milestones.
$27 one time
Budget & Revenue Simulator
Plug in your roles on billing and overhead; see your real weekly, monthly, and annual profit.
$27 one time
Burden Builder: Your True Employer Cost
Build your real payroll burden line by line, with your state's SUTA and workers comp defaults.
$27 one time
Markup Calculator (Local Staffing)
Pay rate plus markup equals bill rate; see the real gross profit after burden.
$27 one time
Gross Margin Calculator (Local Staffing)
Work backward from a target margin to the bill rate, or forward from rates to your margin.
$27 one time
Multiplier Method Calculator (Local Staffing)
Translate a VMS multiplier like 1.65x into markup, bill rate, and your real after-burden profit.
$27 one time
W2 vs 1099 vs C2C Comparison Calculator
Same pay, same bill, three classifications; see what you really keep under each.
$27 one time
Markup Cheat Sheet
The desk reference: bill rates for every pay rate from $12 to $50 at 45/55/65/75% markup.
$27 one time
Gross Margin Cheat Sheet
The margin-language desk reference: bill rates at 28% and 35% target gross margin, $12 to $50 pay.
$27 one time
Quick Start Revenue Plays Calculator
8 revenue plays you can launch now, each modeled to a 90-day net, side by side.
$27 one time
PRN / Per Diem Pricing Calculator
Price as-needed shifts at a premium: PRN pay rate, bill rate, spread, and the comp plan behind them.
$27 one time
Travel Nurse Pay Package Calculator
Build a GSA-compliant travel nurse pay package: taxable pay, stipends, your cost floor, and the bill rate.
$27 one time
Strike Nurse Pricing Calculator
Price rapid-deployment strike nursing: premium pay, bill rate, deployment costs, and profit by strike duration.
$27 one time
Flight Nurse Pricing Calculator
Price aeromedical transport nurse placements: per-shift and per-transport costs, bill rates, and margins.
$27 one time
Locum Tenens Engagement Pricing Calculator
Price a full-service locum placement: true engagement cost, hourly floor, and bill rate scenarios.
$27 one time
Locum Contract Pricing Calculator
Price locums inside your contract staffing model: W2 vs 1099 burden, cost floor, bill rate, and margin.
$27 one time
High-Acuity Clinical Pricing Calculator
Price CRNAs, MDs, and specialty RNs: cost floor with malpractice and credentialing, markup scenarios, and direct hire fees.
$27 one time
Direct Hire Fee Calculator
Price permanent placements three ways: contingency, engaged, and retained, with falloff exposure and annual projections.
$27 one time
Executive Search Fee Calculator (Enhanced)
Price contingent, engaged, retained, and interim executive searches: fee ladder, installments, and the comp plan behind them.
$27 one time
Sourcing as a Service Pricing Calculator
Price candidate sourcing three ways: per-candidate fee, monthly retainer, and hourly rate, with the comp plan behind them.
$27 one time
Digital Products & Lead Magnets Pricing Calculator
Price lead magnets and low, mid, and high-ticket digital products, then chain them into one funnel and see the whole portfolio's ROI.
$27 one time
AI Services Pricing Calculator
Price AI as a standalone service three ways (per role, monthly retainer, per action), then build the comp plan and prove the margins hold.
$27 one time
AI as Embedded Value-Add Calculator
Embed AI cost plus a value premium into your existing bill rates: the client pays more because your placements come AI-enhanced.
$27 one time
Round Table Pricing Calculator
Price a round table two ways: as a free business development play that fills your pipeline and as a paid round table with tickets, sponsors, and members.
$27 one time
Hot Seat Pricing Calculator
Price hot seat sessions two ways: as free business development that fills your pipeline and as a paid two-tier session with a premium chair, observer tickets, sponsors, and members.
$27 one time
Golf Tournament Pricing Calculator
Price a charity or networking golf tournament two ways: as a client pipeline builder and as a sponsored, ticketed profit center.
$27 one time
Association Pricing Calculator
Price an industry association two ways: as a free community that fills your pipeline and as tiered membership, sponsorship, and event revenue.
$27 one time
Conference Pricing Calculator
Price a conference or summit two ways: as the stage that fills your client pipeline and as a standalone profit center with tickets, booths, and sponsors.
$27 one time
Outplacement Services Pricing Calculator
Price per-head outplacement packages in three tiers, bulk group deals, and the monthly retainer, then check that the BDR and coach comp plans still leave a profit.
$27 one time
1099 Sales Rep Commission Calculator
Design commission-only pay for 1099 sales reps: flat and tiered structures, gross margin commission, and exactly what your business keeps.
$27 one time
W2 Sales Compensation Plan Calculator
The fully loaded cost of a W2 salesperson: base plus commission scenarios, draws, bonuses, W2 vs 1099, and breakeven placements.
$27 one time
Consulting Pricing Calculator
Price advisory consulting three ways (hourly, retainer, project) and consultant placement as a premium staffing line, then build the comp plan that keeps it profitable.
$27 one time
Training Pricing Calculator
Price training two ways: facility programs (per-person, flat-fee, annual contracts) and candidate-facing courses, certifications, and academy subscriptions.
$27 one time
Payrolling / Employer of Record Pricing Calculator
Price payrolling (EOR) services: full employer burden, percentage vs flat service fees, and whether the volume supports a sales and processing team.
$27 one time
Credentialing Services Pricing Calculator
Price credentialing as a standalone service: per-file fees, tiered retainers, a la carte components, and the three-layer revenue stack.
$27 one time
Float Pool Management Pricing Calculator
Price a managed float pool contract: a per-hour management fee on every hour you manage plus markup on the external fills.
$27 one time
Vendor On Premises (VOP) Pricing Calculator
Price a master vendor contract: markup on your on-site coordinator plus an override fee on every vendor hour in the program.
$27 one time
SOW & Project-Based Staffing Pricing Calculator
Quote a whole project two ways: a fixed price with a risk buffer built in, or a five-role time and materials grid.
$27 one time
VMS / MSP Fee Impact Calculator
See exactly how VMS and MSP fees compress your staffing margins, what they cost you per year, and the bill rate that wins the profit back.
$27 one time
RPO Pricing Calculator
Price recruitment process outsourcing four ways: monthly management fee, cost per hire, percent of salary, and hybrid, plus full comp plans.
$27 one time
International Recruitment Pricing Calculator
Price international healthcare placements: per-candidate costs, placement fees, amortized payments, repayment schedules, and comp plans.
$27 one time
Courses
The flagship AI business course, the All-Access membership, and the starter courses attached to ideas in the library. Lesson 1 of every starter course is free.
The 3-Day AI Bootcamp
Dee's live 3-Day AI Bootcamp, on-demand: three days that take you from AI-curious to running real AI in your business, following along on your own idea. You keep the prompts and workflows you build. 14-day money-back guarantee.
$997 one time
How To Use AI to Start, Build, and Grow a Business Without a Large Team, Technical Skills, or a Big Budget
The flagship AI business course: the full curriculum, every prompt and template you build along the way, community access, and live support.
$997 pay in full, or 3 payments of $499
All-Access Courses
Every starter course, for every idea in the library, one membership.
$77/mo
Start a Freelance Writing Business: From 'I Like Writing' to Your First Paid Client
A 7-lesson starter course for this business idea. Lesson 1 is free; the purchase opens the whole course forever.
$7 one time
Start a Digital Marketing Agency: Pick a Lane, Prove It, Get Paid
A 7-lesson starter course for this business idea. Lesson 1 is free; the purchase opens the whole course forever.
$17 one time
Digital guides and toolkits
Instant-download workbooks and toolkits. Guest checkout, no account needed, delivered the moment you pay.
Name It: The Business Naming Toolkit
Find a name that is available, memorable, and yours, today.
$7 one time
The 15-Minute Business Failure Check
The self-audit that catches the killers before they catch you.
$9 one time
The Solo Founder Revenue Starter
Your first dollar, then your first thousand, on paper first.
$10 one time
The Founder Money Map
Runway, pricing, break-even, and the numbers that keep you alive.
$17 one time
The Idea Validation Kit
Prove people want it before you build it.
$19 one time
Idea to Launch: The 14-Day Plan
Two weeks from the idea in your head to something real and live.
$27 one time
The AI Prompt Library
30 done-for-you prompts across 3 tracks. Copy, paste, go.
$27 one time
The Complete Invoice Template Library
All 25 professional invoice templates, in Word and Excel, one purchase.
$49 one time
Freelance Services Invoice
Bill clients clearly, get paid faster, look like a pro from day one
$7 one time
Consulting Services Invoice
Professional invoicing for consultants, advisors, and strategy professionals
$9 one time
Small Business General Invoice
The all-purpose invoice every small business owner needs in their toolkit
$5 one time
Creative Professional Invoice (Photography / Design / Video)
Designed for creatives who deliver visual work and get paid for it
$9 one time
Contractor / Trades Invoice (Construction, Repair, Installation)
Materials, labor, and markup, all in one clean invoice
$7 one time
Agency Retainer Invoice
Bill your retainer clients with structure, clarity, and confidence every month
$9 one time
Coaching & Mentorship Invoice
For life coaches, business coaches, and mentors who get paid to transform people
$7 one time
Staffing Agency Invoice
Staffing invoicing with markup, burden, and billing period built in
$12 one time
Event Planning Invoice
Invoice your events with the detail and polish that premium clients expect
$9 one time
Digital Products & Downloads Invoice
A receipt-quality invoice for digital product sales and license delivery
$5 one time
Healthcare / Medical Services Invoice
Clean medical billing documentation for out-of-pocket and self-pay patients
$12 one time
Recurring / Subscription Services Invoice
Auto-renewing invoice structure for membership and subscription businesses
$9 one time
Real Estate Services Invoice (Agent / Property Manager)
Professional real estate billing for commissions, fees, and management services
$9 one time
Law Firm / Legal Services Invoice
Attorney-grade invoicing that documents time, tasks, and trust account activity
$12 one time
IT / Tech Services Invoice
Technical billing done right: from help desk tickets to dev sprints
$7 one time
Training & Education Invoice
Invoice corporate clients and learners for training, workshops, and education programs
$9 one time
Construction Project Milestone Invoice
Progress billing by milestone: protect your cash flow on every build
$12 one time
Marketing Services Invoice
Bill for campaigns, results, and deliverables, not just hours
$7 one time
Bookkeeping & Accounting Services Invoice
Clean, credible billing for the professionals who keep everyone else's books
$7 one time
Late Payment / Past Due Invoice
A firm, professional way to collect what you are already owed
$5 one time
Product Sales Invoice (Physical Goods)
Clean product billing with SKU, quantity, shipping, and tax, all in one
$7 one time
1099 Contractor Payment Record
Track contractor payments accurately for tax season before they become a problem
$9 one time
International Services Invoice
Invoice overseas clients with the right currency, VAT, and wire transfer fields
$9 one time
Non-Profit / Grant Services Invoice
Compliant invoicing for nonprofits, grant recipients, and public sector contractors
$9 one time
Executive Search / Recruitment Invoice
Get paid your full placement fee, with the documentation to back it up
$12 one time
JD Generator role unlock
Members generate hiring documents with their plan credits. Not a member? Unlock a single role once and the whole flow for that role is included.
Domains
Real domain registration and transfers, priced live from the registrar. What you see on the button is what you pay.
Domain registration
Search any domain and claim it at the live registrar price shown on the Claim button. Registered to you in about a minute and renewed automatically each year.
Live price per domain
Domain transfer in
Bring a domain you already own onto the platform. Transfer pricing includes the year of renewal every transfer carries.
Live price per domain
Services
The done-with-you and done-for-you side: fixed-price YouTube channel rescue, plus the application-first services where scope comes before price.
YouTube Link Rescue: Done-For-You Rescue
We repoint, replace, and clean up every link the audit found, across your whole channel.
$497 one time
YouTube Link Rescue: Ongoing Monitoring
Links keep dying. We keep watch, and fix what breaks before your viewers find it.
$29/mo
Done For You
Dee's team sets the launch infrastructure up with you. Scope and pricing come from a real conversation, not a buy button.
Priced after application
Work With Dee
Direct access to Dee for the builders who want her eyes on their business. Application first; details on the page.
Priced after application
A few honest notes
- Prices on this page are read live from the same sources checkout charges from, so what you see here is what you pay on the product page.
- Paid step-by-step checklists are sold inside member workspaces (see the Checklist at /checklist), so they are not listed individually here.
- Calculator results and course outcomes depend on your inputs and your work. Nothing on this page is a promise of income.
Not sure where to start? Start free.
Every tool on the platform has a free entry point, and a free account turns any idea into a week-by-week plan before you spend a dollar.