Sell Virtual Tabletop Maps and Game Asset Packs

1. 1

   Pick a lane and learn its technical spec

   VTT assets have real requirements: grid alignment and standard tile sizes, file formats and resolutions per platform, dynamic lighting walls on Foundry, token frames that read at small sizes. Game-dev assets (sprites, tiles, UI packs) have their own specs on marketplaces like itch.io and engine stores. Meeting spec invisibly is the professional floor.

2. 2

   Study the top sellers before making anything

   Browse the best-selling packs on Roll20's marketplace, Foundry's store, and itch.io: themes, pack sizes, price points, and preview presentation. The market rewards themed completeness (a whole usable dungeon, a town set with interiors) over scattered one-offs.

3. 3

   Build packs in series

   A recognizable style plus themed series (swamp set, port town set, cult lair set) turns buyers into collectors. Each pack should be usable alone and better together; series are also what make a Patreon worth subscribing to.

4. 4

   Distribute wide and price sanely

   List across the VTT marketplaces and itch.io (where you set the platform's cut, with 10 percent suggested), keeping per-platform exclusives only when a marketplace's terms reward it. Packs commonly price impulse-low, with bundles lifting order size; your Patreon carries the monthly whales.

5. 5

   Run Patreon as the engine

   Map and asset creators are one of tabletop Patreon's proven categories: monthly themed drops, tiered by resolution or commercial license, with the public free sample as marketing. Consistency of the monthly rhythm matters more than any single pack's brilliance.

6. 6

   License cleanly at the edges

   Personal-use versus commercial-use tiers in plain language, no trademarked IP in your packs, and a stated AI policy. Include brush and texture packs for fellow artists as a side catalog; tools you built for yourself sell in the same storefronts.

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