Build an Injection-Cycle-Aware Meal Planner for GLP-1 Users

1. 1

   Anchor everything to the injection day

   The user sets their weekly injection day once, and every plan, portion, and nudge flows from days-since-dose. This single design decision is the product's identity; without it you are another diet app.

2. 2

   Make protein the North Star metric

   Muscle preservation during rapid loss is the community's loudest concern; make daily protein the one tracked number, with small high-protein meal ideas for days when eating anything feels like a chore.

3. 3

   Plan for the household, not just the patient

   The user still cooks for a family with normal appetites; plans that scale one recipe to different portions ('your plate, their plates') solve the real kitchen problem and reduce food waste guilt.

4. 4

   Hold the medical line visibly

   No dosing advice, no side-effect treatment, clear prompts to talk to the prescriber about medical questions, and marketing that never promises weight outcomes. Wellness framing protects users and the business.

5. 5

   Build with a dietitian's name on it

   Plans reviewed by a registered dietitian differentiate you from AI-slop meal apps and open the practitioner channel: dietitians and obesity-medicine clinics recommending the app is your cheapest durable acquisition.

6. 6

   Meet the community where it already talks

   GLP-1 forums and social communities are enormous and vocally underserved on food logistics. Honest, useful content (cycle-timed meal ideas, protein cheat sheets) earns downloads that ads cannot.

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