Start a Sober Companion Booking Service for Weddings and Events

1. 1

   Define the service honestly and safely

   An event companion provides presence, planning, and support, not medical care, not therapy, and not a guarantee against relapse. Write that scope into contracts and training, require companions to carry appropriate liability coverage, and have an attorney familiar with peer support services review the whole structure.

2. 2

   Set vetting and training standards

   Recruit people with recognized peer support credentials or substantial documented recovery-work experience, run references and background checks, and add your own event-specific training: pre-event planning calls, exit strategies, discreet presence among strangers, and crisis escalation protocols with local resources identified in advance.

3. 3

   Design the engagement arc

   The service is more than showing up: a planning call to map triggers and exit signals, coordination on cover stories if the client wants privacy, agreed check-in rhythms during the event, and a next-morning follow-up. Productizing this arc is what separates you from asking a friend to come along.

4. 4

   Price per event with clear tiers

   An event engagement, planning call, attendance up to a set number of hours, follow-up, might run several hundred dollars, with travel and extended tiers above. Companions earn the majority; your platform fee funds vetting, training, insurance guidance, and booking infrastructure.

5. 5

   Market through the aftercare pipeline

   Treatment centers building discharge plans, recovery coaches, sober-curious communities, and therapists all encounter the wedding-invitation panic regularly. Position the service as strength-based planning rather than fragility, and let counselors describe it to clients that way.

6. 6

   Protect privacy as a core promise

   Clients may want no one at the event to know. Discretion training, confidentiality agreements, and quiet payment descriptors are features, and your marketing must show you understand that hiring support is brave, private, and increasingly normal.

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